Connections to demand-side platforms will be rolling out throughout the fall and winter of 2024/25, with full functionality targeted for completion next year. When you purchase through links on our ...
ITN says the move is part of a broader effort to modernize local television advertising through automation and programmatic workflows.— This story first appears at TheDesk.net, a premium source for ...
Add Yahoo as a preferred source to see more of our stories on Google. EXCLUSIVE: ITN’s new CEO Ian Rumsey has said that his elevation was a surprise. In an email to staff (below in full), Rumsey ...
NEW YORK—ITN and the sell-side advertising company Magnite have announced the launch of what they are billing as the industry's first Local Linear TV Private Marketplace. The launch follows an earlier ...
NEW YORK, June 22, 2026 /PRNewswire/ -- ITN today announced a new initiative to further expand its programmatic local linear TV platform by integrating Comscore's advanced and qualitative data into ...
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