NeeDoh squishy toys continue to go viral, but not always for the best reasons.

Add Yahoo as a preferred source to see more of our stories on Google. Move over, fidget spinners and pop fidgets. A new sensory toy is blowing up on social media. NeeDoh toys are all the rage on ...

A new trend is making its rounds on social media with videos of people cutting into NeeDohs, a sensory toy, them putting them into a microwave to make them more pliable and squishier. Experts, however ...

Butter is having a moment. I planned an entire day around procuring a jumbo butter squishy — and the fact that my tween ...

From Stanley water cups to Trader Joe's tote bags, trendy items have a long history of drawing attention online and bringing shoppers to stores in search of the latest fad. Right now, that interest is ...

NeeDoh sensory toys have gained significant popularity on social media platforms like TikTok and Instagram. A viral social media trend of microwaving the toys has led to reports of them exploding and ...