If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...

Unity executive Marc Whitten participated in a fireside chat that addressed the company’s new pricing program, the backlash it caused, and what it’s doing to win back developer trust. Unity executive ...

If you’ve been following the game industry over the last few days, you might have heard that Unity, the creators of the far-reaching game engine of the same name, have made a bit of a mess. A new ...

Though some developers were calling for John Riccitiello to step down, now that he has, it might not be enough to improve developer sentiment toward the company. Though some developers were calling ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.